Top Photo and Video Apps in Nigeria: Q2 2025 Performance

In the second quarter of 2025, Sensor Tower tracked the performance of the top photo and video applications in Nigeria on a unified platform, showcasing interesting trends across CapCut - Video Editor, Snapchat, YouTube, Instagram, and FaceApp: Perfect Face Editor.

CapCut - Video Editor from Bytedance Pte. Ltd saw a consistent increase in weekly revenue, peaking at around $35.3K by the end of June. The app maintained a steady download rate throughout the quarter, averaging around 140K weekly downloads, with active users fluctuating between 4.1M and 4.7M.

Snapchat experienced a gradual rise in weekly revenue, reaching approximately $13.1K in late June. Downloads varied, with a notable spike to 195.9K in early June, while active users hovered between 11.7M and 12.6M.

YouTube by Google showed modest revenue growth, peaking at $4.4K in early June. Weekly downloads ranged from 34K to 53K, and active users remained impressively high, exceeding 74M throughout the quarter.

Instagram recorded a steady increase in revenue, culminating at $13.7K in late June. Downloads were consistent, averaging around 160K weekly, with active users showing a slight upward trend, reaching over 11.8M by the end of the quarter.

FaceApp: Perfect Face Editor from FaceApp Technology Limited saw its revenue fluctuate, finishing at $3.7K in late June. Downloads showed a positive trend, peaking at 11.4K in late June, with active users ranging between 28K and 35K.

These insights reflect the dynamic nature of the photo and video app market in Nigeria. For more in-depth analysis and data, visit Sensor Tower.